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Nobile Wine


Montepulciano and fine quality wine: an indissoluble blend with deep roots in history. This small area of south-east Tuscany is the birthplace of outstandingly prestigious wines. Its extraordinary wealth of artistic heritage and stunning landscape where the beauty of nature blends with the architecture of the town, unchanged since the 16th century, making this a truly blessed area.


On 12th July 1966, three years after the issue of the Denominazioni di Origine law, the President of the Republic issued a Decree which recognised the Denominazione di Origine Controllata (D.O.C.) “Vino Nobile di Montepulciano”, and prescribed the regulations for its production. On 1st July 1980 the “Nobile” became the first Italian wine to display the neck-strip of the Denominazione di Origine Controllata e Garantita (D.O.C.G.) which places it alongside the most prestigious wines in Italy and the world. The first series of “neck-strips” has been kept in Montepulciano at the Consorzio del Vino Nobile.


Sustaibability is the macro-objective of the Consorzio del Vino Nobile di Montepulciano. Together with a number of institutional and scientific partners, the Consorzio seeks to assert the production area of DOCG Vino Nobile di Montepulciano as the first wine-growing district in Italy that is able to certify territorial sustainability on the basis of the Equalitas standard. This will be achieved through carefully established good-production practices by wine producers.


The evaluation of the vintages is expressed in stars and the proclamation of the stars assigned to the vintage is made in February of each year.